EBONI JACKSON

A Portfolio of Creations

ABOUT ME

Creator

Welcome!

Thank you for taking the time to learn a little more about me and my work. Originally from Rochester, and now residing in New York City, I am a young creative, constantly searching new opportunities, possibilities, and experiences.

After receiving my B.A. in strategic communication, I’ve had the pleasure of working for a number of organizations and companies including fashion and beauty, sustainability, nonprofit, government, and now entertainment.

My desire to build and grow my own company came from my love of communications and people. I love working with individuals and organizations to assess their goals, zero in on their mission, and market their work. Each client has an individual set of needs, but the bottom line remains the same – to create something they are proud of.

I'm a firm believer that there is always room to think outside the box, be innovative and push boundaries.

There’s a whole world out there full of endless possibilities. Let’s create something beautiful together.

Connect With Me

PROFESSIONAL HISTORY

My Experience

Please read on for details on my education and work experience.

HIGH POINT UNIVERSITY

B.A. Strategic Communication

Spanish Minor

Cum Laude

Lambda Pi Eta Honor Society

Sigma Delta Pi Honor Society

Communications Specialist

Develop and implement strategic processes to enhance segment team workflow and productivity.
Lead business communications tied to competitive insight analyses and marketplace monitoring and deliver actionable reports to key employees and leadership stakeholders.
Support communication needs tied to presence at industry events to drive key business priorities including project timeline, scripts, key and reactive messaging, invitation, post-event surveys, executive briefs and beyond.
Read, watch, listen, and engage with traditional and social media to stay apprised of evolutions and trends in the consumer and media landscapes to anticipate and proactively address any key issues or opportunities.

The Walt Disney Company

EMJ Creative, LLC

Creative Consultant

Work with clients to develop and execute effective digital marketing campaigns by implementing innovative strategies and tactics according to client goals and objectives.
Assist in the brand and logo development, marketing strategy, and social, digital and web support of clients.
Prepare public relations and comms presentations and plans by gathering information on business objectives, vision, brand strategy, competition, and industry trends.

Communications Specialist

The Bizzell Group

Leveraged creative and innovative digital tools that work to enhance company brand reputation and increase stakeholder affinity via web, social, and other external communications platforms.
Created relevant and timely social media content for Bizzell's four platforms (Twitter, LinkedIn, Facebook, and Instagram).
Assisted in the development and execution of communications plans to improve company processes and employee productivity.

Fashion & Beauty PR Associate

Developed media pitches and created and maintained media contact lists to meet KPIs set by clients using Cision and MuckRack.
Secured media placements in top-tier publications such as Elle, Marie Claire, and Vogue through the development and nurturing of reporter and writer relations.
Generated innovative and out-of-the-box marketing and PR strategies.
Conducted market and public opinion research related to client reputation and positioning among key
stakeholder audiences.

Small Girls PR